Commercial

The Commercial section organises files related to contracts, marketing materials, client management, and case studies. This section ensures smooth client interactions, brand consistency, and proper record-keeping for all commercial activities.

File Tree

• DirectoryCommercial/

  • DirectoryContracts/

    • ServiceAgreement_ClientX_2025.pdf
    • VendorContract_SupplierY_2024.docx
  • DirectoryMarketing/

    • DirectoryBrochures/

      • ROVTECH-Brochure-2025.pdf
    • DirectoryCampaigns/

      • DirectoryYYYY-Campaign-Name/

        • Campaign-Name-YYYY.pdf
        • Campaign-Name-YYYY.docx
    • DirectoryBranding/

      • DirectoryAI/

        • ROVTECH-PRIMARY.ai
        • ROVTECH-SECONDARY.ai
        • ROVTECH-STACK-PRIMARY.ai
        • ROVTECH-STACK-SECONDARY.ai
      • DirectoryMisc/

        • Logo_White.png
        • Logo_Black.png
      • DirectoryPDF/

        • ROVTECH-PRIMARY.pdf
        • ROVTECH-SECONDARY.pdf
        • ROVTECH-STACK-PRIMARY.pdf
        • ROVTECH-STACK-SECONDARY.pdf
      • DirectoryPNG/

        • ROVTECH-PRIMARY.png
        • ROVTECH-SECONDARY.png
        • ROVTECH-STACK-PRIMARY.png
        • ROVTECH-STACK-SECONDARY.png
      • DirectorySVG/

        • ROVTECH-PRIMARY.svg
        • ROVTECH-SECONDARY.svg
        • ROVTECH-STACK-PRIMARY.svg
        • ROVTECH-STACK-SECONDARY.svg
      • DirectoryVIDEO/

        • background.mp4
      • ROVTECH-STYLEGUIDE-2024.pdf
  • DirectoryCase_Studies/

    • Directory20XX-Project-X-CaseStudy/

      • 20XX-Project-X-CaseStudy.pdf
      • 20XX-Project-Y-CaseStudy.docx

The File Tree is a visual representation of the folder structure for the Commercial site. It should give you an idea of how the site is structured.

Folder Descriptions

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Contracts

This folder contains agreements with clients, vendors, and other stakeholders.

Subfolders:

• Service Agreements: Contracts with clients for services rendered.
• Vendor Contracts: Agreements with suppliers or subcontractors.

Examples:

File Name	Description
ServiceAgreement_ClientX_2025.pdf	Contract for services with Client X.
VendorContract_SupplierY_2024.docx	Agreement with Supplier Y for parts.

Naming Conventions:

[DocumentType]_[Subject]_[Year].[Extension]

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Marketing

The Marketing folder includes materials for branding, campaigns, and promotional content.

Subfolders:

• Branding: Logos, style guides, and branding resources.
  • AI/PDF/PNG/SVG: Approved versions of the company logo.
  • MISC: Miscellaneous branding materials.
  • VIDEO: Video files for the company.
  • StyleGuides: Documentation for consistent branding.
• Campaigns: Records of marketing campaigns, including presentations, ads, and reports.
• Brochures: Brochures for the company, products, and services.

Examples:

File Name	Description
ROVTECH-PRIMARY.png	White version of the company logo.
ROVTECH-SECONDARY.png	White version of the company logo.
ROVTECH-STACK-PRIMARY.png	White version of the company logo.
ROVTECH-STACK-SECONDARY.png	White version of the company logo.
ROVTECH-STYLEGUIDE_2025.pdf	Document outlining branding guidelines.
Summer_2025.pptx	Presentation for Summer campaign.
2024-Project-0023-Underwater_Robotics.pdf	Case study for Underwater Robotics.
ROVTECH-Brochure-2025.pdf	Brochure for the company.

Naming Conventions:

[Type]_[Description]_[Year].[Extension]

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Case Studies

Case studies document successful projects for marketing or reference purposes.

Examples:

File Name	Description
CaseStudy_ProjectX_2025.pdf	Overview of Project X’s success story.
CaseStudy_ProjectY_2024.pdf	Documentation of Project Y’s outcomes.

Naming Conventions:

[DocumentType]_[ProjectName]_[Year].[Extension]

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Best Practices

1. Branding Consistency:

   • Ensure all branding materials follow the latest style guides here: Branding Guidelines
   • Use approved logos for all external-facing materials.
   • If in doubt, ask the marketing team at TrueNorth ryan@truenorth.scot.

2. Contract Reviews:

   • Review service and vendor contracts annually or as terms change.
   • Store signed agreements in PDF format.

3. Campaign Archival:

   • Move completed campaigns to an “Archived” folder annually.
   • Include performance metrics where possible for future reference.

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Additional Resources

• Branding Guidelines: Refer to the Style Guides for approved logos and templates.
• Marketing Templates: Access pre-approved templates in the Managed Documents site.